Posted February 02, 2019 09:01:33It’s a familiar story.
The person who is the most interested in a product or service, usually the one who will ultimately buy it, spends the most time reading about it.
They have a better idea of what it is and how to use it, and they are more likely to take the time to use and improve it.
But now there is a growing body of research that suggests that people are also paying more attention to the information around them and their interactions with it.
In this case, it is the content of the information that has an impact on people’s buying decisions.
In an article in the Journal of Consumer Research, researchers found that the more relevant a piece of content is to the consumer, the less likely they are to buy that product.
This is because they are less likely to buy an item if they do not see that information at all.
This could be an example of people being more focused on what they are buying rather than what they do with it, or it could be that the consumer is more willing to pay for a product if they have the information about it to guide them.
These findings could have significant implications for consumers and for the way we buy and sell goods and services, says study author Christopher Wootton.
The authors suggest that, as more people use social media, it could also lead to a shift in the way consumers interact with the products they buy and services they use.
“It could also help explain why people have higher prices than before because of the way that information is distributed,” he says.
This has implications for businesses too, he says, because people who are more engaged with their products and services are more willing and able to pay higher prices for them.
“For example, people who read about things like the weather, the weather forecast, the latest health statistics, are more interested in these things,” he explains.
“And so it is that people who have an interest in those things and they see them as a relevant, interesting and relevant, and informative topic are more inclined to buy those things.”
Read moreThe paper, titled ‘Understanding the effect of information on purchasing behaviour: Evidence from the internet’, was published in the journal Computers in Human Behavior.
In their research, the researchers analysed the behaviour of a sample of 2,000 adults from the US, UK, Australia and Germany who had taken part in a research project to track how they spend their time online.
They found that while the majority of people who bought products online had bought them online and had read about them before, the majority who purchased products in person also had done so.
This is due to the fact that the people who did not buy online are more often in the process of reading about them and understanding them, and the way they use the products.
The study also found that those who were interested in products were more likely than others to read and understand the products more and to take their time to read through the products before buying.
“People are more and more aware of what’s out there, so it’s important to spend time doing research about what they’re buying,” says Woottington.
He says that this could mean that consumers are paying more, or are more aware, of the benefits and risks of buying from a certain supplier.
“We also know that if you spend more time researching a product, you may be able to get a better deal on it,” he adds.
“That means if you’re a buyer of a product and you’re concerned about its environmental impact, you might want to buy from companies that have that information, or have an environmental agenda that’s aligned with your values.”
So that’s one reason that information can be so valuable to consumers.
“The research also suggests that if consumers want to make informed buying decisions, it may be helpful to read a few books and listen to podcasts.”
I think a lot of times consumers are not necessarily in the right frame of mind when they’re doing research,” he said.
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